Sustainably made in California.
She's All That: Leah Thomas
Talking about environmentalism, social justice, and how we can take action.
20 Years of Style + Sustainability
Behind the scenes of our Anniversary Collection: 20 unique, limited-edition designs.
Miami Swim Week 2019
There’s nothing hotter than summer in Miami. See all the behind the scenes at Miami Swim Week 2019.
Welcome To Paradise
In honor of Earth Day, we partnered with Playa Viva to take a trip to their off-the-grid boutique hotel.
A Sunset Soirée
Above the Hollywood skyline, we celebrated the launch of our Fred Segal ♥ Vitamin A collaboration.
Read about how we aim to reduce our impact, use our voice, raise awareness, and generate change.
Behind The Lens: Jennifer Stenglein
Meet Jennifer Stenglein, the talented photographer behind our latest Summer '19 campaign.
Muse BodySculpt: Celebrate Her
Allow us to introduce you to the real women behind our Muse BodySculpt campaign.
Keep It Clean
We made it our goal to host more beach cleanups this year! Read up on our latest cleanup.
Meet Our Muses
Get to know our muses, Chelsey & Alicia as they share their list of what to do, see, eat + more in Cuba.
Miami Swim Week 2018
Swim Week may be over, but we've still got that tropical glow. Go behind the scenes on our blog!
Meet the Designer: Amahlia Stevens
Get inspired by our own Vitamin A girl boss + founder, Amahlia Stevens.
Water Is Everything
Behind The Lens: Cameron Hammond
Meet the talented duo behind our latest campaign shoot, Cameron & Rachel Hammond!
As Seen In: Herewith Magazine
In the latest Herewith Magazine, read the story behind the brand and founder, Amahlia Stevens.